Elkayem Metalworks — Brand Redesign, Presentation & Print System

Brand redesign project including logo development, corporate presentation, and full print materials for an industrial company.

The Elkayem Metalworks project involved a comprehensive brand update, starting with recommendations for a new visual direction aligned with the company’s industrial positioning.

Based on this direction, a logo was developed, followed by the creation of a brand identity system that ensures consistency across all materials.
A corporate presentation was designed to clearly communicate the company’s capabilities and values.

In addition, a full set of printed materials was developed, including envelopes, business cards, office stationery, and folders.
Special attention was given to clarity, hierarchy, and a professional industrial aesthetic to ensure the materials function effectively in a business environment.

The final result is a unified brand and print system that strengthens the company’s professional image and supports both internal and external communication.